Helping schools build robust student sections.

We break down student sections to basic principles and train you how to implement them for success.

Get proven processes, gain key insights, join a community and unleash the power of your students.

Biggest Fan Consulting takes your passion, vision and ideas and transforms them into organized chaos. Learn and implement our systematic approach so you can multiply your school's Biggest Fan.

We help traditional student sections

Traditional student sections represent the majority of schools. Students are disinterested and disengaged at sporting events. Marketing teams rely on free pizza, free giveaways and email blasts and are frustrated with the lack of results. Athletic administrators are wearing multiple hats and don't have the bandwidth to focus on the student section. Boosters and season ticket holders complain about the lack of student involvement. Students lack support and direction and there is no real student leadership structure. Team record, weather and opponent dictate the energy of the students. This defeating cycle leads to a culture of frustration and apathy.

Become new-age student sections

New-age student sections are rare and represent a few schools across the country. They create an environment where students are passionate and boosters are happy. Campus culture is full of pride, spirit and tradition. They create an impact on the game and are responsible for a couple wins a year. Structured with dynamic leadership and sustainable systems, they continue to innovate year after year. Students dictate the energy of the game regardless of team record, opponent or time of year. On top of predictable and reliable attendance and engagement, they increase Recruiting, Retention, Recognition and Revenue.

Here's how it works

Biggest Fan Consulting provides you with everything you need to build, grow and sustain a successful new-age student section.


Onsite analysis and custom feedback for your current culture and student section. 


Learn and implement proven strategies through training videos, resources and action items.


Join a network of staff and students to ask questions and share success stories.


Address specific challenges and ask any question on personalized Q&A calls.

Culture transformation


Most schools want a quick fix and focus on things like promotions or giveaways, which end up being bandaids on deeper issues. There is no magic pill to change culture overnight. To transform culture and build a successful new-age student section you need to learn and implement all eight key elements that are all connected and build upon each other over time.

Student section Fundamentals

Discover how the program works, what it takes to succeed, review student section fundamentals, discover why your student section matters.



Implement proven strategies to identify, onboard and train top 1% student leaders. Learn what it takes to be an effective student section leader.



Learn how to change culture on campus. Review your student section goals, values and practices. Create traditions that will last.

Branding &


Execute strategic marketing techniques that evoke students to action. Develop brand affinity among students. Start a movement.



Create an experience students don't want to miss. Learn how to optimize your game ops and "in-game" strategies to maximize impact.



Develop new ways to monetize your student section platform. Increase retention, drive revenue, invest in the student experience.

Systems, data &


Avoid losing momentum in the future by implementing internal systems for smooth succession planning. Introduce data and technology for optimization.



Achieve high level mindset training to ensure success. Deeply understand feedback loops and the science behind student sections.

our Training Programs

We believe results are a product of changed culture, which comes from consistent process and momentum executed by top 1% student leadership over time. Take your student section to the next level and achieve student section mastery no matter the size or stage of your student section. 

Biggest Fan

Build a foundation, identify leadership, create game day momentum.

Best fit: NCAA D1, D2, D3, NAIA, Canada West schools with no established student section.

Biggest Fan

Accelerate your student section from start to finish whether you are starting from scratch or a premier student section.


Achieve student section mastery.

Best fit: NCAA D1 & D2, Canada West schools with established student sections and student leaders.

MOst Popular
Biggest Fan

Our high school student section training for student leaders and staff administrators.

Best fit: High schools

List of Partner High Schools

College partners

High School Partners

Creighton Prep

High School (NE)

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Minneapolis North

High School (MN)

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Edison High School (MN)

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Norwich Free Academy (CT)


High School (IL)

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Lockport Township High School (IL)

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Governor's School for Science & Mathematics (SC)

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Central High School (CO)

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Fruita Monument

High School (CO)

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Mesquite High School (AZ)

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Annville-Cleona High School (PA)

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Southwest Christian High School (MN)


Dakota Ridge

High School (CO)

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Queen Creek High School (AZ)

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Charles City High School (IA)

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Dakota Valley High School (SD)

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New Albany

High School (OH)

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Imlay City High School (MI)

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Westhill High School (CT)

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Lynbrook High School (CA)

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Cole Valley Christian School (ID)

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Huntington North High School (IN)

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West Delaware High School (IA)

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Elk Grove High School (CA)


"Brandon is incredible to work with and has always been available for any questions or concerns we might have. He has tremendous knowledge of systems and processes which build and maintain student engagement; I believe his philosophies could be used for any college or university. I would highly recommend any institution looking to enhance their student sections to work with Brandon!"

Rob Courtney

Colorado Mesa University, Assistant AD of Facilities & Event Operations

REady to get started?

Talk with one of our student section experts today!

© 2019 Biggest Fan Consulting

[email protected]


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